DIAMONDS AND SWEATSHIRTS

Founded by Amanda Barnes, a fashion industry veteran with over 16 years of experience in design, product development, and brand building, the brand is rooted in the belief that true luxury is versatile, expressive, and never try-hard.

Her sweatshirts are designed for comfort, personality, and style, because nothing looks cooler than diamonds and a perfectly worn-in sweatshirt.

Founded in 2020 in Toronto, now based in Los Angeles, she's forever inspired by those who wear what they love, every day.